BANGKOK, 5 February 2015 —— In a major boost for Thai golf, True Corporation PCL has announced it will be chief sponsor for the ‘True Thailand Classic 2015 presented by Black Mountain’, a tournament co-sanctioned by the Asian Tour and European Tour.
PTT Group has also committed its support for this much-anticipated return of a European Tour event to Thailand after eight years, to mark the start of a new era for Thai golf fans. The tournament will be held 12-15 February at the award-winning Black Mountain Golf Club and will feature an international field that will battle for the US$2 million prize money (around THBaht66 million).
Thailand is one of 26 countries that host the European Tour tournaments which lead to the crowning of Europe’s no. 1 golfer in the finale of the Race to Dubai.
“True Corporation PCL is honoured to be a part of this historic event,” said Kachorn Chiaravanont – Group Executive Director, Corporate Affairs of True Corporation PCL.
“We are proud that we can broadcast this great golf tournament to more than 600 million households worldwide.”
He said that True Visions – an affiliation of True Corporation – supports sport in Thailand and encourages athletes to bring success to the kingdom and inspire Thai youth.
“True Visions has become one of the key players with its full international coverage through its 14 HD channels and 30 sports channels,” Kachorn said.
“This tournament will be a great opportunity to promote Thailand in terms of the kingdom’s potential in trade, economics, investment and tourism,” he said.
“With the True Thailand Classic being broadcast worldwide for the four tournament days it will mark a proud and significant moment for golf in Thailand,” Kachorn said.
The PTT Group is also heavily involved in supporting the True Thailand Classic.
“It is a great honour for the PTT Group to play a significant role in the Thailand Classic,” said Sakaret Thaipichit, Vice President – Government & Industrial Marketing of the PTT Group.
“We fully support this tournament which will help golf in Thailand maintain its international standards. We are proud to be a host of this event co-sanctioned by the Asia Tour and European Tour.”
The True Thailand Classic has also received great support from the Sports Authority of Thailand (SAT), Thai Airways, Chang and Sappe. A wealth of golfing talent will be on display at the tournament. Among the latest entrants are the in-form Marc Warren from Scotland, Sweden’s Johan Edfors who knows the Black Mountain course very well and David Howell, the experienced Englishman with five European Tour wins, two Ryder Cup appearances and 2013 champion of the Alfred Dunhill Links Championship. Another Englishman who is a familiar face in Asia is Simon Dyson, six-time European Tour winner.
A big attraction will be Nicolas Colsaerts, 2012 Ryder Cup star. Known as the “Belgian Bomber” for his lengthy drives, Colsaerts is an exciting player to watch. He holds the record for the longest drive on the European Tour, a massive 447 yards. Also likely to attract a large gallery is the popular veteran Spanish star Miguel Angel Jiminez and the experienced Dane, Thomas Bjorn. Another popular player in Asia is Australia’s big-hitting Scott Hend, who has six Asian Tour wins.
India will be well represented by the experienced Jeev Milka Singh and rising star Anirban Lahiri, the 2014 Players’ Player of the Year. Also in action will be David Lipsky, the newly-crowned Asian Tour Order of Merit champion, and the talented Japanese star Koumei Oda.
Leading the local challenge will be Thailand’s Thongchai Jaidee, winner of six European Tour events. Thongchai has also been appointed the Tournament Ambassador and was the Asian team captain in the Eurasia Cup. Other Thai players looking for a home victory will be Thaworn Wiratchant who has a record 18 Asian Tour titles, Prayad Marksaeng, Kiradech Aphibarnrat, Prom Meesawat, Chapchai Nirat and Gunn Charoenkul . Top players from the Thailand Professional Golf Association (TPGA) will also be in action.
“The return of a prestigious European Tour event in Thailand has had a great response from famous professionals from both Europe and Asia,’’ said Boonperm Intanapasat, CEO of Muse Group Bangkok, who are promoting the tournament.
“They all want to be part of this event which will create golfing history in Thailand,” he said.
The award-winning Black Mountain Golf Club is said to be in top class condition, its best condition, with firm greens and a challenging rough. An added incentive for the golfers is that any player that scores a hole-in-one will win a luxury town house at Black Mountain, valued at THBaht12 million.
Tickets are now available at ThaiticketMajor, with admission fees of THBaht 400,- for a single day pass on Thursday (R1) and Friday (R2). The fee is THBaht 800,- for a single day pass on Saturday (R3) and Sunday (Final Round). There is a 4-Day Season Pass also available at THBaht 1,200,-. Children and youths (under 16 years old) and senior citizens (over 65 years old) are allowed to enter for free. For further ticketing reservations, purchasing and information, please contact 02-262-3456 or www.thaiticketmajor.com
Golf fans can find more information regarding the ‘Thailand Classic 2015 presented by Black Mountain’ via www.golfthailandclassic.com, or through Facebook fanpage at golfthailandclassic and Twitter @golfthaiclassic.
The Thailand Classic
The Thailand Classic is a European Tour and Asian Tour co-sanctioned event, promoted by MUSE Group Bangkok and Asia Joint Panorama Public Company Limited (AJP) bringing a European Tour event back to Thailand after eight years.
The Thailand Classic has also received great support from the Black Mountain Golf Club, PTT Group, Sports Authority of Thailand (SAT), Thailand Professional Golf Association (TPGA), Chang, Sappe, Travel Channel, Golf Channel, Intercontinental Hotel & Resort -Hua Hin, Bangkok Hospital and Titleist.
MUSE Group Bangkok
Muse Group is a boutique marketing agency, specialising in music, sports and entertainment. Operating in five offices across the Asian region, Muse was the promoter of the FC Barcelona and Liverpool FC Summer Tours in 2014. It is the exclusive marketing agency for the newly-launched Chang International Circuit in Buriram.
The Pride of Thailand Trophy
A stylish “Pride of Thailand’’ trophy has been designed especially for the Classic. The beautiful trophy, featuring unique Thai art, is a reflection of the effort which has gone into establishing what will be a truly outstanding tournament. It signifies the pride of the Thai people in hosting the prestigious event.
The trophy was designed by Thailand’s acclaimed Chang Sip Mu craftsmen, who in the past were directly in charge of creating objects of art in response to the King’s wishes, and is a combination of traditional Thai craft and contemporary design.
The trophy comprises three elegant golden curved supports of different heights. The highest support symbolises the European continent, while the second represents Asia. The third support features the classic Thai- style design, Lai Kanok, denoting Thailand. The golf ball on top of the trophy signifies that each year there is one champion.
Black Mountain Golf Club, Hua Hin
A challenging yet highly enjoyable design, the course enjoys sweeping vistas from almost every hole, and tour-standard conditions. Since opening in 2007, Black Mountain has hosted three Asian Tour events, including the 2014 King’s Cup, and has won a string of international awards.
Black Mountain is the only course in Thailand ever to be named in Golf Digest’s Top 100 Courses (outside the US), and also to receive the accolade “Best Course in Thailand” for the past FOUR years in a row. Also in December 2014, Asian Golf Monthly Magazine voted Black Mountain as the “Best Course in Asia Pacific” and “Best Championship Course in Asia Pacific”.
Additionally, the magnificent Par 3 sister course may be the best you will ever play. Set in a natural valley, there is water on every hole, requiring precise shot-making and concentration, just as you need on the full length course!
Outstanding services, the most modern carts and electric buggies available, first class practice facilities and a modern clubhouse overlooking the course make Black Mountain a golf experience you will long remember.
Combine all of the above with a world class restaurant and a 5-star Spa, then you have the complete package for the perfect golfing destination.
[Source : THE THM]