Shanghai OnStar sales surge 400% during Singles Day, demand for multiple-year packages grows over six-fold 

OnStar_Corp_CHINA2012

Ms Diane Jurgens Managing Director of Shanghai OnStar Telematics introduces new telematics services

Ms Diane Jurgens Managing Director of Shanghai OnStar Telematics introduces new telematics services

Shanghai —— During China’s Singles Day holiday period from 10-12 November, Shanghai OnStar’s sales soared 400 per cent on an annual basis. The onboard telematics provider’s flagship store on the TMALL online shopping site registered 530 per cent growth in daily sales volume on 11 November, as the number of buyers of multiple-year packages grew six-fold and mobile application platform sales doubled. These fantastic sales results and the full-year robust sales trend underscore its brilliant achievements.

TMALL is one of the companies that initiated the Singles Day shopping festival, which has become an annual consumer tradition across China. It has the largest number of customers and potential telematics service users among shopping portals in the country. It is also one of Shanghai OnStar’s key sales channels.

Shanghai OnStar Managing Director Diane Jurgens said, “The sales results during Singles Day have given us a better understanding of consumer needs and expectations. Shanghai OnStar will continue leveraging e-commerce to reach out to more vehicle users with our industry-best services.”

Shanghai OnStar Introduces New Telematics Services at 2014 Guangzhou Auto Show

Shanghai OnStar Introduces New Telematics Services at 2014 Guangzhou Auto Show

About OnStar

Shanghai OnStar Telematics Co., Ltd. is a joint venture established by GM, SAIC and Shanghai GM on October 28, 2009. It is a leading provider of safety, maintenance and telematics services for vehicles manufactured and sold in China by GM.

OnStar has 7 million users around the world, including almost 800,000 users in China. Since its inception, OnStar has provided about 2.53 million instances of interactive services to its users, winning wide acclaim from consumers.

Shanghai OnStar’s Services:

– Automatic Crash Response

– Emergency Service

– Automatic Air Bag Deployment Response

– Vehicle Diagnostics

– Mobile App

– On-Demand Diagnostics

– Stolen Vehicle Location

– Remote Ignition Block

– Remote Door Unlock

– Remote Horn & Lights

– Roadside Assistance

– Hands-Free Calling

– Point of Interest

– Turn-by-Turn Navigation

– OnStar Destination Download

– Traffic on Demand

– Vehicle Alarm Notification

[Source : GM]

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